SIMA's New Strategic Outcomes

By Martin Tirado posted 02-09-2021 12:50

In January, Wayne Michalak, CSP, took the helm as the new chair of SIMA's board of directors.  Heading into 2021, he's and the board are also embracing a new set of outcomes for SIMA to address. It boils down to these 3 areas:

1. Snow and ice professionals will have access to comprehensive role-focused education and resources to gain knowledge for the long-term success of themselves and their team.
2. SIMA member companies will benefit from access to business resources and participation in a growing peer-to-peer community.
3. SIMA is the industry leader in the creation of and advocacy for recognized best practices and standards of excellence for the snow and ice management industry.

Focused on these main areas, SIMA's staff will then implement deliverable action plans based on data, assessment and oversight by the board of directors. Wayne's article in the February 2021 issue of Snow Business provides more details. 

Interested in learning more about Wayne and his background and experience in the snow and ice industry? Listen to the latest Snow Talk podcast and let's welcome Wayne as SIMA's new board chair!